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Coffee ++ (pronounced Coffee Mais Mais) is a premium Brazilian coffee brand that focuses on providing high-quality, specialty-grade coffee primarily sourced from the Minas Gerais region of Brazil. The 'Arara' variety shown is 100% Arabica, specifically a yellow coffee variety known for its sweetness and floral notes.
The brand was founded with a mission to change the narrative of Brazilian coffee, moving from bulk commodity production to high-end specialty exports and internal consumption. All production, from harvesting to roasting and packaging, takes place in Brazil to ensure the freshness and quality of the beans. It is a privately owned enterprise that celebrates Brazilian biodiversity and agricultural expertise.
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