Irish Spring soap

Irish Spring is a iconic brand of personal care products, best known for its deodorant bar soap. Originally launched in Germany in 1970 under the name 'Irisch Fruehling', it was introduced to the North American market in 1972. The brand became famous for its signature refreshing scent and its marketing campaigns featuring fresh, outdoor imagery.

Today, Irish Spring is owned by the global consumer goods giant Colgate-Palmolive. While the brand evokes the freshness of the Irish countryside, the manufacturing of the bar soap is primarily concentrated in Mexico to supply the North American and global markets. The brand remains a staple in the hygiene category, having expanded into body washes and deodorants under the same branding umbrella.

Colgate-Palmolive, headquartered in New York, manages Irish Spring as part of its core personal care portfolio. The company ensures wide distribution through various local subsidiaries globally, maintaining the brand's position as one of the top-selling bar soaps in the world.