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Diana Sauce is a well-known Canadian brand of barbecue sauce that originated in the late 1980s. It was originally created by the Diana Sauce Company in 1987. The product is distinctively Canadian, traditionally manufactured within Canada to serve the North American market, often noted for its 'Gourmet' branding and wood-smoked sweetness.
Over the years, the brand has transitioned through various corporate owners. It was famously under the Kraft Foods portfolio for many years. Following the high-profile merger of Kraft and Heinz in 2015, the brand is now owned and managed by the Kraft Heinz Company. The sauce continues to maintain a strong presence in the Canadian retail landscape as a premium condiment choice.
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