Sanitarium health foods

Sanitarium is a major health food brand founded in Melbourne, Australia, in 1898. Originally established to provide healthy, plant-based food options based on Seventh-day Adventist principles, it has grown into one of the most recognizable health food brands in Oceania. The company is famous for iconic products like Weet-Bix, the best-selling breakfast cereal in Australia and New Zealand.

While the brand's primary manufacturing hubs remain in Australia and New Zealand, Sanitarium has expanded its production capabilities to meet international demand, particularly for its plant-based milk range, So Good. The brand maintains a strong focus on cereal production, nut butters, and dairy alternatives.

Sanitarium Health and Wellbeing Company is unique in its ownership structure, as it is owned by the Seventh-day Adventist Church. It operates as a registered charity under the church's health and wellness mission, meaning it is not a publicly traded company. This structure allows the company to reinvest its profits back into health education and community services across the regions where it operates.