Delhaize Jasmin Rice

Delhaize Jasmin rice is a private-label product offered by the Belgian supermarket chain Delhaize. Jasmin rice is typically sourced from Southeast Asian countries such as Thailand or Vietnam, where the specific variety originates.

Delhaize was founded in Belgium in 1867. In 2016, it underwent a major merger with the Dutch retailer Ahold to form Ahold Delhaize. Today, the brand is part of this massive international retail group, which is headquartered in Zaandam, Netherlands. The group operates various supermarket brands across Europe and the United States, maintaining Delhaize as its flagship brand in Belgium and Luxembourg.