Neoblanc Mousse + Candeggina

Neoblanc (known as Ace in some markets) is a leading hygiene brand in Europe, particularly prominent in Italy and the Mediterranean. The Neoblanc Mousse product shown is a specialized bleach-based cleaner designed for deep hygiene and precision cleaning on household surfaces.

Originally developed within the Procter & Gamble portfolio, the brand has a rich history associated with high-performance laundry and home care solutions. Manufacturing occurs across several European facilities to meet regional demand. In 2019, as part of a strategic joint venture, the brand's ownership shifted. It is now managed by Fater S.p.A., an equal-share joint venture between the American multinational Procter & Gamble and the Italian Angelini Industries. This partnership combines global consumer goods expertise with local market specialization to maintain the brand's market leadership.