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Pooch Treats Pig Ear Strips

ownerWagalot Brands (Australia)
originAustralia
manufacturedAustralia

Pooch Treats is a well-established Australian brand specializing in high-quality, natural dog treats. The brand focuses on healthy, grain-free alternatives for pet owners, such as the 'Pig Ear Strips' shown in the image.

Originally founded in Melbourne, Australia, the brand has grown significantly within the domestic market, often being featured in major pet specialty retailers like Petstock. The brand is currently owned by the Petspiration Group, a massive player in the Australian pet industry. In 2023, Woolworths Group acquired a 55% majority stake in Petspiration Group (owners of PETstock and Pooch Treats), effectively making Woolworths the ultimate owner of the brand. This strategic move by Woolworths reinforces their footprint in the pet retail sector across Australia and New Zealand.

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