Made O'Meter
Discover where a brand or product originates
McEnnedy American Way is a private label brand exclusively distributed by the German retail giant Lidl. Featuring 'American-style' products like these pickled gherkin slices, the brand aims to provide a themed culinary experience for European consumers.
While the branding evokes the United States, the manufacturing takes place across various European nations, particularly in Germany, Poland, or the Netherlands, depending on the specific supply chain for that region. The ultimate owner is the Schwarz Group, a massive multinational retailer based in Germany that operates both Lidl and Kaufland.
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