Laila Long Grain Rice

Laila is a well-established brand in the United Kingdom, specifically known for its extensive range of rice and authentic ethnic food products. Established in 1996, the brand has grown from a local specialist into one of the top-selling basmati and long-grain rice brands in the UK market.

The Laila brand is owned and operated by Surya Foods, which is part of the Flying Trade Group. Based in Harwich, Essex, Surya Foods is a leading supplier of world foods in the UK, managing a vast portfolio that includes brands beyond just rice, such as juices, sauces, and snacks. While the company is headquartered in the United Kingdom, the rice itself is sourced from multiple countries, primarily within Asia, to ensure high quality and consistency for their diverse product line.

Today, Laila continues to be a household name for those seeking authentic long grain and basmati rice, distributed widely across major UK supermarkets and independent grocers. The brand focuses on delivering traditional flavors and convenient options like microwaveable pouches to modern consumers.