Pom-Bär Potato Snacks

Pom-Bär is a popular bear-shaped potato snack that was first introduced in 1987. Originally created by the German company Wolf Bergstraße, it has since become an iconic brand across Europe, known for its mild flavor and playful shape. The snacks are produced in various factories across the continent to serve different regional markets including Germany, the UK, and Poland.

Today, the brand is owned by Intersnack Group, a massive European snack food company headquartered in Germany. Intersnack has expanded the brand's reach significantly, offering various flavors and textures while maintaining its positioning as a family-friendly snack option. The brand remains a staple in the portfolio of one of the world's leading manufacturers of savory snacks.