Bravo Fruit Juice

Bravo is Sweden's most popular juice brand, originally launched in 1973. It is known for containing 100% fruit without added sugar. The brand was created with the ambition to provide high-quality juice to Swedish households and has since expanded into numerous flavors and functional varieties.

Producing primarily at the Skånemejerier facilities in Sweden, Bravo maintains a strong local presence. The brand is currently owned by the French dairy giant Groupe Lactalis, which acquired Skånemejerier in 2012. This ownership allows Bravo to benefit from global expertise while maintaining its Swedish heritage and production standards.