Sapo

Sapo is a well-established household cleaning brand primarily known for its effective all-purpose surface cleaners and detergents within the Indonesian market. The brand has built a reputation for providing affordable and powerful cleaning solutions that cater to everyday domestic needs, ranging from floor cleaning to bathroom hygiene. Manufacturing is concentrated in Indonesia, where it maintains a strong logistical presence to serve national distribution networks.

The brand is owned and operated by the Wings Group (PT Sayap Mas Utama), one of Indonesia's largest and most prominent consumer goods conglomerates. Since its inception, the brand has remained under the umbrella of this Indonesian giant, benefiting from its extensive research and development capabilities. The Wings Group continues to oversee all aspects of production and global strategy, maintaining its headquarters in Jakarta, Indonesia.