Rosa natural spring water

Rosa is a prominent brand of non-carbonated natural spring water originating from the Vlasina highlands in southeastern Serbia. The water is sourced from an altitude of 1,550 meters, ensuring its purity and low mineral content, which makes it a staple in the Balkan region for daily hydration.

Originally developed as a local Serbian brand, Rosa underwent a significant corporate transition in 2005 when it was acquired by The Coca-Cola Company and Coca-Cola Hellenic. This acquisition integrated the local spring into a global distribution network, solidifying its presence as a premium regional water brand.

Today, the brand is owned by The Coca-Cola Company, a global beverage leader headquartered in the United States. In the Serbian market, it is managed and distributed by Coca-Cola HBC Serbia, which continues to operate the bottling facility at Vlasina, maintaining the brand's local heritage while benefiting from international quality standards and logistics.