Pinarello high-performance bicycles

Pinarello is a prestigious Italian bicycle manufacturer known for its high-performance racing bikes, which have powered numerous Tour de France winners. Founded in 1952 by Giovanni Pinarello in Treviso, Italy, the brand has become a symbol of Italian engineering excellence and cycling heritage.

While the brand maintains its headquarters, design, and high-end finishing processes in Italy, the main frame production for many models occurs in specialized facilities in Taiwan. This global supply chain allows the brand to combine cutting-edge carbon fiber technology with Italian artistry.

In 2016, Pinarello was acquired by L Catterton, a private equity firm associated with the LVMH Group. This partnership has helped the brand expand its global footprint while remaining true to its roots in Treviso. The ultimate ownership lies with the investment firm, which is headquartered in the United States, keeping the brand positioned as a leader in the luxury performance cycling market.