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Taco Bell Crunchy Taco Supreme

ownerYum! Brands, Inc. (USA)
originUnited States
manufacturedmultipleCountries

The Crunchy Taco Supreme is a signature item from Taco Bell, representing a Mexican-inspired American fast-food classic. The brand was founded by Glen Bell in Downey, California, in 1962. It revolutionized the fast-food industry by mass-producing tacos for the American market, moving away from the traditional burger-centric model of the era.

While the brand has its roots in California, its supply chain is vast. Ingredients such as corn shells, seasoned beef, and dairy are sourced and processed through various regional suppliers in the United States and international markets where they operate. Ownership transitioned to PepsiCo in 1978 and later became part of Tricon Global Restaurants, which is known today as Yum! Brands.

Today, Taco Bell is a global powerhouse under the Yum! Brands umbrella, which also oversees KFC and Pizza Hut. The company is headquartered in Irvine, California, and continues to expand its footprint worldwide, adapting its manufacturing and sourcing to local regions while maintaining American corporate oversight.

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