President's Choice Cola

President's Choice Cola is a popular private-label soft drink sold primarily in Canada. The brand, often referred to as PC, was launched in the mid-1980s by Loblaw Companies Limited as a high-quality alternative to national name brands. It has since become one of the most successful private labels in North American retail history.

The product is manufactured within Canada to serve the domestic market across Loblaw-affiliated grocery chains. As a flagship brand for the Loblaw group, it maintains a strong presence in the Canadian food and beverage landscape, offering a wide variety of consumer products beyond just soft drinks.

Ownership of the brand remains with Loblaw Companies Limited, which is headquartered in Brampton, Ontario. Loblaw is Canada's largest food retailer, operating a vast network of supermarkets and pharmacies under various banners. The brand has evolved significantly over the decades, consistently focusing on innovation and value for Canadian consumers.