Mirage Wafers

Mirage is a popular Bulgarian brand of wafers known for its variety of flavored fillings and chocolate coatings. It was originally developed and produced by the Bulgarian confectionery company Pobeda AD, which remains the primary manufacturer and owner of the brand. The product is a staple in the Bulgarian snack market and is exported to various neighboring countries.

The production occurs at Pobeda's main facilities in Burgas, Bulgaria, where the company oversees the entire manufacturing process from baking the wafer sheets to packaging. The brand has maintained its identity as a local favorite while expanding its product line to include modern flavor profiles.

Ownership has remained consistent with Pobeda AD, a private joint-stock company that succeeded the state-owned enterprise in the post-socialist era. It is one of the leading snacks manufacturers in the region, focusing on biscuits, wafers, and chocolates.