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Twizzlers Strawberry Licorice Candy

ownerHershey Company (USA)
originUnited States
manufacturedPrimarily in Canada, but also produced in other locations

Twizzlers is an iconic brand of chewy confectionery most famous for its twisted licorice-style strands. Originally introduced in 1845 by Young & Smylie, it has since become one of the most recognized candy brands in North America. The brand is deeply rooted in American candy history but maintains a significant manufacturing presence in Canada to serve the North American market.

The product featured in the image shows a bilingual English/French nutrition label characteristic of items sold in Canada. In Canada, Twizzlers are primarily manufactured at the Hershey plant in Smiths Falls, Ontario. The brand is currently owned by The Hershey Company (formerly Hershey Foods Corporation), a global leader in the chocolate and snack industry headquartered in Hershey, Pennsylvania. Hershey acquired the brand through its purchase of Y&S Candies in 1977, integrating it into its vast portfolio of snack brands.

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