Jokk Lingon berry drink

Jokk is a classic Swedish brand specializing in berry beverages made from north European berries like lingonberries and cloudberries. It was originally launched by Norrmejerier, a dairy cooperative based in Umeå, Sweden, to celebrate the flavors of the Lapland region. The manufacturing is still primarily centered in Sweden, maintaining its connection to its northern roots.

In early 2013, the brand was acquired by Fazer, a major Finnish food company known for its confectionery, bakery, and food services. Fazer operates as the ultimate owner, managing the brand through its Fazer Lifestyle Foods division. The product remains a staple in Swedish grocery stores, representing the traditional 'jokk' (Sami word for stream) of the northern wilderness through its branding and berry-focused recipe.