Etraveli Group

Etraveli Group is a leading global technology platform for flights, serving as one of the largest online travel agencies in Europe. The company traces its origins back to the founding of Seat24 in 2000 and the subsequent formation of European Travel Interactive (ETI) in 2007 through a merger with SRG Online. Headquartered in Uppsala, Sweden, it operates several prominent brands including Gotogate, Mytrip, and SuperSaver.

The company has undergone several ownership changes over the years, reflecting its strategic value in the travel tech sector. It was previously owned by private equity firms like Segulah and ProSiebenSat.1. Since 2017, the group has been owned by CVC Capital Partners. In recent years, Etraveli Group gained significant attention following a high-profile acquisition bid by Booking Holdings, which was ultimately blocked by European regulators in late 2023 to protect competition within the flight intermediary market. Today, Etraveli remains a major independent player in the global flight distribution landscape.