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Lavosh crackers

ownerThe Clorox Company (USA)
originUnited States
manufacturedmultipleCountries

Lavosh, also known as Lavash, is a soft or thin unleavened flatbread traditionally made in a tandoor or on a griddle. In its cracker form, it originated in the Caucasus region, particularly Armenia, where it remains a central cultural staple. While the bread itself has ancient roots, the commercialized cracker version is produced by various specialty bakeries and snack companies globally.

Because 'Lavosh' is a generic name for a type of flatbread, there is no single ultimate owner for the name. It is produced by diverse entities ranging from local artisanal bakeries to large food conglomerates like Kurrajong Kitchen in Australia or various regional producers in the United States and Europe. Ownership and manufacturing locations depend entirely on the specific brand labeling the product.

Most commercial Lavosh crackers found in retail are manufactured in the country where they are sold to maintain freshness. The product is highly regarded for its versatility in mezze platters and as a healthy snack alternative. It was inscribed on the UNESCO Representative List of the Intangible Cultural Heritage of Humanity in 2014, highlighting its deep historical significance in Armenian culture.

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