Made O'Meter
Discover where a brand or product originates
Silver is a historical brand formerly owned by the Shin-Shirasuna Electric Corp, a notable Japanese manufacturer during the mid-20th century electronics boom. The brand was well-regarded for producing high-quality portable radios, multi-band receivers, and cassette players characterized by their robust builds and mechanical precision. These units were typically manufactured in Japan during the 1960s and 1970s, an era when the country became a global leader in transistor technology.
The brand's lineage changed significantly when Harman International Industries acquired Shin-Shirasuna Electric Corp in the late 1970s to bolster its manufacturing capabilities and entry into the Japanese market. Today, the Silver brand is essentially legacy property within the portfolio of Samsung Electronics, which acquired Harman in 2017. While the brand is no longer active in the consumer market for new productions, its vintage devices remain popular among collectors of analog audio equipment.
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