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Magro is a well-established Brazilian brand specializing in dietary products, particularly sweeteners. It was created by the company Lowçucar, which was founded in 1990 in Marialva, Paraná. The brand is recognized for its focus on health and low-calorie alternatives, being a pioneer in the production of sweeteners for people with dietary restrictions like diabetes.
Today, Magro is part of the Lightsweet Group, a major player in the Brazilian dietary and functional food sector. All manufacturing takes place in Brazil at their specialized industrial facilities in Paraná. The company remains 100% Brazilian-owned, maintaining its headquarters and production hub in the south of the country while distributing products nationwide.
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