Original Wagner Piccolinis Brezel

Original Wagner is a prominent German brand specializing in frozen pizza products, famous for its 'Piccolinis' line. The brand originated in 1968 when Ernst Wagner founded the Wagner Tiefkühlprodukte GmbH in Nonnweiler, Germany. It revolutionized the market with stone-baked pizzas and snacks.

Today, the brand is part of a joint venture between Nestlé and PAI Partners. Nestlé originally acquired the company in full by 2005. In 2023, Nestlé and private equity firm PAI Partners formed a joint venture specifically for European frozen pizza businesses, which includes brands like Wagner and Buitoni. Production for the German market remains primarily focused in Nonnweiler-Otzenhausen, Germany, maintaining its heritage of German manufacturing.