Fish Tales Sardines in Harissa

Fish Tales is a prominent Dutch brand founded by Bart van Olphen and Harm Jan van Dijk with a mission to make sustainable seafood accessible and transparent. The brand specializes in providing MSC (Marine Stewardship Council) or ASC certified fish, ensuring that every product can be traced back to the specific fishery and fishing community.

These sardines are typically sourced and canned in Morocco, where the brand partners with local fisheries that utilize traditional purse seine fishing methods. This ensures minimal environmental impact while supporting local economies. The brand remains under the ultimate ownership of its founding company in the Netherlands, maintaining a strong commitment to ethical global sourcing and sustainability standards.