Alpha Keri Super Hydrating Moisturising Lotion

Alpha Keri is a well-established skincare brand with a heritage rooted in dermatological care. Originally developed as a therapeutic bath oil under the Bristol-Myers Squibb umbrella in the United States, the brand became synonymous with relief for dry and sensitive skin. Over the decades, its product line expanded to include a wide variety of lotions, cleansers, and body washes designed to repair the skin barrier.

In the Australian and New Zealand markets, Alpha Keri became a staple in pharmacies. The brand was eventually acquired by Mentholatum Australasia, a subsidiary of the Japanese pharmaceutical giant Rohto Pharmaceutical Co., Ltd. Today, the Alpha Keri products sold in Australia are typically manufactured locally, maintaining their reputation for high-quality, clinical-grade skin hydration. The ownership by Rohto reflects a strategic alignment with healthcare and wellness innovations originating from Japan.