Made O'Meter
Discover where a brand or product originates
Snyder's of Hanover is a renowned American brand specializing in pretzels and snack foods. The brand traces its origins back to 1909 in Hanover, Pennsylvania, where the Snyder family began producing snack products. Over decades, it grew into a global leader in the pretzel category, known specifically for its flavored 'Pretzel Pieces'.
Manufacturing primarily takes place in the United States, particularly at their historic base in Pennsylvania, though global distribution often involves localized logistics. The brand underwent significant ownership changes in the 21st century, merging with Lance Inc. in 2010 to form Snyder's-Lance. In 2018, the company was acquired by the Campbell Soup Company, which remains the ultimate owner today, integrating the brand into its snacks division alongside other household names like Pepperidge Farm.
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