Made O'Meter
Discover where a brand or product originates
Orbitz was a uniquely styled fruit-flavored beverage launched in the late 1990s, famous for its 'non-carbonated' water base containing small, colorful floating edible gel beads that appeared suspended in place. The product's futuristic and unconventional appearance was its main selling point during its brief time on the market.
The brand was developed by the Clearly Canadian Beverage Corporation, a company based in British Columbia, Canada, known for its premium sparkling waters. Despite the significant marketing push and the brand's cult status today, the drink was discontinued within a year of its 1997 launch due to poor sales and consumer reception toward its texture and taste.
Today, the brand remains under the management of the Clearly Canadian Beverage Corporation. While the original Orbitz product is no longer in active production for retail, the parent company maintains the intellectual property. Clearly Canadian itself has seen shifts in ownership and revitalizations over the years but remains the ultimate owner of the Orbitz legacy.
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