Carat Pfeffer schwarz ganze Körner Mühle

Carat is a private label brand primarily associated with Netto Marken-Discount, a major German discount supermarket chain. The product shown is a black peppercorn grinder, which belongs to their essential pantry staples line. As a private label, the peppercorns are sourced globally—typically from major pepper-producing nations like Vietnam, Brazil, or Indonesia—and then packaged and distributed within the European market.

The brand's history is tied to Netto Marken-Discount's strategy of offering high-quality store brands at competitive prices. Netto Marken-Discount itself is a subsidiary of the EDEKA Group, Germany's largest supermarket corporation. While the product is sold under the Carat name, its production and distribution are managed through the EDEKA supply chain, ensuring widespread availability across their thousands of locations in Germany.