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Asda Redbush tea bags

ownerIssa brothers and TDR Capital (Bellis Acquisition Company 3 Limited) (United Kingdom)
originUnited Kingdom
manufacturedPrimarily in South Africa, packed in the United Kingdom

Asda Redbush tea is a private-label herbal infusion product sold by the British supermarket chain Asda. The tea itself, also known as Rooibos, is uniquely grown in the Cederberg region of South Africa. While the raw ingredients are sourced internationally, the product is processed and packaged for retail within the United Kingdom to meet the specifications of the Asda brand.

Asda was originally founded in 1949 in Leeds, West Yorkshire. For several decades, it was owned by the American retail giant Walmart. However, as of 2021, the supermarket is primarily owned by the Issa brothers (Mohsin and Zuber Issa) and the private equity firm TDR Capital, meaning the ultimate ownership is now based back in the United Kingdom. This specific tea product represents Asda's commitment to providing affordable, high-quality alternatives to branded herbal teas.

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