Solevita Orange Juice avec Pulpe

Solevita is a private label brand primarily associated with the German international discount retailer Lidl. The product shown is a 100% pressed orange juice with pulp, marketed under the Solevita banner which covers a wide range of fruit-based beverages including juices, smoothies, and nectars.

Because Solevita is a store brand, the manufacturing locations can vary significantly depending on the regional market. For European markets, the juice is often processed and bottled in countries like Germany, France, or the Netherlands, utilizing fruit sourced globally. The brand was developed by Lidl to provide a high-quality, affordable alternative to national juice brands.

The ultimate owner of the brand is the Schwarz Group, one of the largest retail conglomerates in the world. Based in Neckarsulm, Germany, the Schwarz Group manages both Lidl and Kaufland. As a private label, Solevita is distributed exclusively through Lidl's global network of stores, with local subsidiaries handling the specific logistics and distribution for each country.