Made O'Meter
Discover where a brand or product originates
Brooklyn Soap Company is a German brand founded in Hamburg in 2012. Despite the 'Brooklyn' name, which was inspired by the craft culture of the New York borough, the brand is firmly rooted in German manufacturing traditions. The products are developed and produced locally in Germany, emphasizing natural ingredients and sustainable practices.
In recent years, the company has seen significant investment and corporate shifts. As of current ownership structures heading into 2026, the brand is part of the portfolio of the Dirk Rossmann GmbH (the Rossmann drugstore chain), which acquired a majority stake to integrate the premium natural grooming brand deeper into its retail ecosystem. This ensures the brand maintains its high-quality European manufacturing standards while benefiting from a robust logistics and distribution network.
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