Made O'Meter
Discover where a brand or product originates
Curél is a well-known skincare brand specializing in dry skin solutions and ceramide-based formulas. The brand was originally created by the American company Bausch & Lomb in the 1980s. Over time, it gained a reputation for its dermatologist-tested lotions designed to repair the skin's moisture barrier.
In 1988, the brand was acquired by Kao Corporation, a major Japanese multinational specialized in chemicals and cosmetics. While the brand has its roots and a significant manufacturing presence in the United States to serve the North American market, its strategic direction and ownership come from Japan. Today, Curél is a global brand under the Kao Group portfolio, known for its scientific focus on skin health and ceramide science.
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