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ASICS Athletic Footwear & Apparel

ownerAsics Corporation (Japan)
originJapan
manufacturedmultipleCountries

ASICS is a globally recognized Japanese brand that specializes in high-performance athletic footwear, apparel, and accessories. The brand's philosophy is rooted in the Latin phrase 'Anima Sana In Corpore Sano', which translates to 'A Sound Mind in a Sound Body'. This principle has guided the development of their innovative sporting goods since the company's inception.

While the brand's heart and design center are located in Japan, manufacturing is distributed globally to maintain competitive logistics and meet high demand. Production takes place across several countries, most notably in Vietnam, Indonesia, China, and Cambodia. The brand maintains strict oversight of these facilities to ensure that the technical precision of their GEL cushioning technology and other proprietary innovations are consistently applied.

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