Spee Universal Pulver laundry detergent

Spee is a legacy laundry detergent brand with deep roots in German history. Originally developed in 1968 in Genthin, East Germany (GDR), it became a staple household product in the region. The brand name itself is a portmanteau related to its high-performance cleaning capabilities.

Following the German reunification, Spee was acquired by Henkel in the early 1990s. Today, it remains one of the most popular value-segment detergent brands in Germany, known for its distinctive fox mascot and cost-effective cleaning solutions. Most of its production takes place within Henkel’s extensive European manufacturing network, specifically focusing on German production facilities to maintain its heritage connection.