Bold Iced Coffee

Bold is a contemporary Danish beverage brand that specializes in high-caffeine iced coffee drinks designed to provide a stronger energy boost than traditional coffee products. Since its inception, the brand has marketed itself as a premium, ready-to-drink solution for consumers needing both the taste of real coffee and the functionality of an energy drink.

The brand was famously boosted by an investment on the Danish version of the television show 'Dragon's Den' (Løvens Hule). It is based in Copenhagen, and the production primarily takes place within Denmark to ensure quality and maintain its local brand identity. Ownership remains largely within the founding group and private investors who supported the company's rapid expansion across Scandinavia.