Mcennedy American Way Maple Syrup (Ahornsirup)

Mcennedy American Way is a private label brand owned by the German discount supermarket giant Lidl. While the brand is marketed with distinct American-themed aesthetics to evoke a sense of US food culture, the products themselves are sourced internationally. For this specific maple syrup (Ahornsirup), the raw material typically originates from Canada, which is the world's leading producer of Grade A maple syrup.

Lidl Stiftung & Co. KG manages the Mcennedy brand as part of its strategy to provide 'international week' specialties. Although the brand name sounds American, it is entirely a creation of the German retailer to market American-style snacks, condiments, and breakfast items to the European market. The production is outsourced to specialized manufacturers that meet Lidl's quality certification standards.