Primia Via Verde Bio Cherry Jam

Primia is a prominent Italian private-label brand that operates within the distribution network of Agorà Network, a consortium of major Italian retail chains. The 'Via Verde Bio' line specifically represents their organic product range, adhering to EU ecological standards.

This specific cherry compote is manufactured in Italy, typically sourced from regional fruit processing facilities that specialize in organic preserves. The brand is deeply rooted in the Italian retail landscape, serving brands like Basko, Poli, Tigros, and Iperal.

While the brand was founded by the Agorà Network consortium to provide a high-quality private-label alternative, it remains under the collective ownership of this group of independent Italian retailers. This ensures that the production and distribution remain focused on the domestic market and local quality standards.