Diet Rite Lemon Lime Orange Cordial

Diet Rite is a well-known brand in the Australian beverage market, primarily recognized for its sugar-free cordial and soft drink options. The product shown is a concentrated fruit cordial, which is intended to be diluted with water. This specific variety, Lemon Lime Orange, contains 50% fruit juice and is marketed for those seeking a healthier, no-added-sugar alternative to traditional beverage syrups.

While the Diet Rite name originally stems from the United States (launched by the Royal Crown Cola Company), the brand's presence in Australia has a distinct history. It was manufactured and distributed for many years by Tru Blu Beverages, a major independent Australian beverage manufacturer. In late 2022, Tru Blu Beverages was acquired by the multinational giant Refresco, which now oversees the production and ownership of the brand locally. This product continues to be manufactured in Australia, utilizing local production facilities to serve the domestic market.