Rusk Haircare

Rusk is a globally recognized professional haircare brand that has built a reputation for innovation and salon-quality results. Founded by hair stylists Irvine and Louise Rusk, the brand was born from a desire to provide hairdressers and consumers with high-performance tools and formulations that prioritize hair health while delivering creative styling results.

Over the years, manufacturing for Rusk products has expanded to meet international demand, with many of its styling products and liquid treatments produced in the United States, while specific color lines are often crafted in Italy to leverage specialized pigment technologies. This dual-manufacturing approach ensures that the brand remains at the forefront of the professional beauty industry.

Historically, the brand was part of the Conair Corporation portfolio for several decades. In recent years, ownership transitioned to Beauty Quest Group, which focuses on managing and growing iconic beauty brands. Under this ownership, Rusk continues to be a staple in salons worldwide, maintained by Beauty Quest Group's headquarters in the United States.