OFF! Baby insect repellent gel

OFF! is a famous brand of insect repellent originally developed and launched by S. C. Johnson & Son, an American family-owned company. The brand was introduced in the United States in 1957 and has since become a global leader in the pest control category.

In Brazil, the product is locally manufactured by S.C. Johnson & Son Ltda. The ultimate owner is the parent company, S. C. Johnson & Son, Inc., headquartered in Racine, Wisconsin, USA. The company is known for remaining privately held by the Johnson family for over five generations. The specific 'Baby' version contains Icaridin, catering to children's sensitive skin while maintaining the brand's commitment to effective pest protection.