Marlboro Red Soft Pack cigarettes

Marlboro is one of the most recognized cigarette brands in the world, originally introduced by Philip Morris in 1924. Initially marketed as a woman's cigarette with the slogan 'Mild as May,' the brand underwent a massive repositioning in the 1950s with the introduction of the 'Marlboro Man' to target male consumers.

Today, the brand's ownership is split internationally. In the United States, Marlboro is owned and manufactured by Altria Group (formerly Philip Morris Companies). Outside of the United States, the brand is owned and distributed by Philip Morris International (PMI).

Manufacturing takes place in various facilities globally to serve local markets. The specific pack shown includes Danish health warnings, indicating it is produced for or within the European market. Philip Morris International operates numerous factories across Europe, including sites in Poland, Germany, and Switzerland, though specific country labels often vary by regional distribution requirements.