Made O'Meter
Discover where a brand or product originates
Total is a world-renowned brand of Greek yogurt, famously known for its thick, creamy texture and high protein content. The brand was originally developed by Fage, a company that pioneered the international popularity of the Greek-style yogurt category. The product was first introduced to the Greek market in the 1970s and later expanded globally, becoming a staple in many households.
While the brand has deep Mediterranean roots, its manufacturing has expanded to meet global demand. For the European market, a significant portion of production remains in Greece. To serve North American consumers efficiently, the company operates a large manufacturing facility in Johnstown, New York. This dual-presence allows the brand to maintain its traditional quality while ensuring product freshness in its major markets.
The brand is owned by FAGE International S.A., which moved its corporate headquarters from Greece to Luxembourg in 2012 to optimize its global operations. Despite the corporate relocation, the brand remains synonymous with Greek dairy traditions and continues to be managed as a family-owned enterprise by the Filippou family.
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