Maynards Bassetts Jelly Babies

Maynards Bassetts Jelly Babies are a quintessential British confectionery product with a rich history dating back to the 19th century. Originally produced as 'Unclaimed Babies' by an Austrian confectioner in Lancashire, the brand became synonymous with the Bassett's company in Sheffield. Following several corporate mergers over the decades, the brand was combined with Maynards as part of a strategic portfolio consolidation by its owners.

Today, Jelly Babies are manufactured primarily in the United Kingdom at the historic Sheffield factory. The brand is now part of the global snacks giant Mondelēz International, which manages the production and distribution through its local subsidiary, Mondelēz UK. Despite the global ownership, the product maintains its traditional recipe and cultural identity as a staple British sweet.