Maynards Wine Gums

Maynards Wine Gums are one of the most iconic British confectionery products, known for their firm, pastille-like texture and distinct fruit flavors. Interestingly, despite the name, the candy contains no alcohol; the 'wine' names etched onto each sweet—such as Port, Sherry, and Champagne—were originally intended to suggest the candies should be savored like a fine wine. The brand has a heritage dating back to the late 19th century and has remained a staple in the UK, Canada, and various Commonwealth markets.

Manufacturing of Maynards products primarily occurs in the Sheffield factory in the United Kingdom, which has been a hub for the brand’s production for generations. Additional manufacturing facilities in Canada and Turkey serve the North American and international markets respectively. Ownership of the brand has transitioned through several major corporate mergers over the last few decades, moving from independent roots to being part of global food conglomerates.

Today, the brand is owned by Mondelēz International, a global snacking powerhouse. In the United Kingdom and many other regions, the brand is often co-branded as 'Maynards Bassett's' following a merger of the two historic candy lines. Mondelēz oversees the global distribution and marketing of the product, ensuring its status as a permanent fixture in the global gummy candy market.