Quely Maria cookies

Quely is an iconic brand deeply rooted in the history of Mallorca, Spain. The brand dates back to 1853 when the Doménech family began baking traditional sea biscuits, often called 'Quelitas,' which were prized by sailors for their durability and long shelf life. Over the decades, the brand expanded into a variety of crackers, biscuits, and snack products, including the popular Maria cookies.

Manufacturing remains centralized in Inca, Mallorca, where the company maintains its primary production facilities to ensure consistency and quality. This local production is a point of pride for the brand, which serves as one of the most recognizable ambassadors of Balearic food products worldwide.

Ownership of Quely remains independent and family-owned through Quely, S.A. Unlike many large snack brands acquired by global conglomerates, Quely has maintained its heritage and focused on its regional roots while expanding into international markets. The company continues to be headquartered in its original founding location in Mallorca, Spain.