Albert Heijn Paprika Chips

Albert Heijn Paprika Chips are a popular private-label snack product sold by the Dutch supermarket chain Albert Heijn. Originally founded as a small grocery store in Oostzaan in 1887, the brand has grown to become the largest supermarket company in the Netherlands. The chips are typically manufactured within the Netherlands for logistical efficiency and local freshness.

The brand is a core part of the Ahold Delhaize portfolio. Ahold Delhaize was formed in 2016 from the merger of the Dutch Ahold and the Belgian Delhaize Group. Today, the parent company is a major international food retail group headquartered in Zaandam, Netherlands, overseeing brands across Europe and the United States.