LC Waikiki LCW Azure Eau de Parfum for Men

LCW Azure is a fragrance line developed by LC Waikiki, a prominent multinational fashion retailer. Originally established in France in 1988, the brand was acquired by its Turkish partner, Taha Tekstil, in 1997. Since then, it has transformed into a major global lifestyle brand headquartered in Istanbul, Turkey.

The perfume is primarily manufactured in Turkey, where the brand maintains extensive production facilities and collaborations for its personal care and cosmetics lines. LC Waikiki focuses on high-volume, affordable luxury, ensuring their fragrances like Azure are produced with strict quality controls to meet international standards.

Today, the brand is owned by LC Waikiki Mağazacılık Hizmetleri Ticaret A.Ş. It operates thousands of stores across dozens of countries, representing one of Turkey's most successful retail expansions worldwide. The company remains a private entity controlled by the Küçük and Dizdar families.