Balea MED 15% Urea Body Milk

Balea is a highly successful private label brand owned by the German drugstore giant dm-drogerie markt. Originally launched in 1995, Balea was created to provide consumers with high-quality personal care alternatives at affordable prices. The brand covers a vast array of products, from skincare and hair care to deodorants and soaps. This specific product, the Balea MED 15% Urea Body Milk, is part of their specialty medical-care line designed for sensitive and dry skin.

Most Balea products, including their skincare lines, are manufactured in Germany or neighboring European countries to maintain strict quality standards and minimize logistics costs. As a private label, Balea is not an independent company but is exclusively managed and owned by dm-drogerie markt. The brand remains a cornerstone of the company's retail strategy, holding a significant market share in the DACH region (Germany, Austria, Switzerland) and across Eastern Europe.