Herbíssimo Deodorant Cream

Herbíssimo is a traditional personal care brand, primarily known for its cream deodorants. The brand originates from a deep-rooted history in the beauty and hygiene industry. Historically, the Dana brand was founded in Spain in 1932 by Javier Serra but saw significant international expansion, including specialized operations in Latin America. In Brazil, the brand Herbíssimo is managed by Dana Cosméticos (Perfumes Dana do Brasil S.A.), which operates its own manufacturing and distribution networks within the country to serve the local market. Currently, ownership of the Dana brand and its subsidiaries varies by region due to historical acquisitions and licensing, but in the Brazilian context, Perfumes Dana do Brasil S.A. remains the key entity responsible for the product's existence and localized production in facilities often located in the state of São Paulo.